It wasn’t touted onstage, but a new iOS 8 feature is set to cause havoc for location trackers, and score a major win for privacy. As spotted by Frederic Jacobs, the changes have to do with the MAC address used to identify devices within networks. When iOS 8 devices look for a connection, they randomize that address, effectively disguising any trace of the real device until it decides to connect to a network.

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If you thought websites were intrusive, say hello to smart stores and beacon tracking.

Beacons, custom mobile apps, and Bluetooth Low Energy (BLE) appliances are easily accessible to retailers, such experiences will begin to show up in real life. Using smartphone signals, beacons, and BLE appliances, retailers can track a shopper’s location and measure appropriate metrics and patterns in browsing habits.

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http://venturebeat.com/2014/03/11/if-you-thought-cookies-were-intrusive-say-hello-to-smart-stores-and-beacon-tracking/

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In an effort to compete with Apple, Verizon Wireless will open “smart stores” across the country and one of the first will be in Tampa.

The shops are intended to show customers how they can use Verizon technology to enhance their lives. According to the Sarasota Herald-Tribune, the stores will include “Lifestyle Zones,” where specialists can show customers how to use wireless gadgets, apps and other gear. Specific zones will focus on sports and fitness; music; video games; home security and energy management; and business.

Tampa Bay Business Journal

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