SmartStores
The future of retail
RFID
Digital In-Store Ad Network Works uses RFID
Novitaz, a company that provides marketing research services to the retail and hospitality industries, is preparing to launch a loyalty card containing an active 433 MHz RFID tag complying with the ISO 18000-7 standard. The NovitazInside Card would enable brands and retailers to provide targeted promotional offers and discount coupons to consumers, based on their [...]
Posted in Advertising, Mobile, RFID | No Comments »
RFID Microchip TV advertisment
Would you consider an implanted microchip? Some believe that the world is heading for a future where citizens are chipped and as a result will be monitored and even controlled. The chip is seen as the key to the modern world in that if you were unchipped, then doors won’t open for you, (literally and symbolically), [...]
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Wal-Mart to Embed RFID Tags in Clothing
Beginning August 1, men’s blue jeans and underwear sold at Walmart will carry electronic radio identification tags. The company, the world’s largest retailer, insists the devices are crucial to improving the logistics of inventory management, while critics point to the privacy concerns associated with the tags. The markers in question, called radio-frequency identification (RFID) tags, [...]
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Apple patent seeks to reinvent retail
Apple has filed a sweeping patent application for a technology suite designed to provide iPhone users with a broad range of real-time product information, special offers, sales opportunities, and related services in stores, restaurants, and other retail establishments. The filing also points to the inclusion of near-field communication (NFC) technology in upcoming iPhones. The system [...]
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Store of the Future
Posted in Future, Mobile, Retailers, RFID, Shoppers, Smartstores | No Comments »
Smart phones, Smart networks, Smart packages
FedEx jumps on the “smart” wagon with a new web-based service. FedEx Corp. (FDX) today is announcing a sensor-enabled device that can wirelessly feed real-time data about a package’s whereabouts, condition and other metrics to the Internet. The service, called SenseAware, will launch this spring. Its initial target markets are the health-care and life-sciences businesses, [...]
Posted in RFID, Solutions, SupraNet, Web | No Comments »
DIY RFID Implant
Video of a person with a do it yourself RFID implant.
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Android, iPhones, and RFID.
An offshoot of RFID known as near field communication (NFC), along with the latest Android phones and Apple’s iPhone, are now helping the US to catch up to Europe and Asia in mobile shopping and mass transit applications, said analysts and other experts at this week’s National Retail Federation (NRF) conference in New York City. [...]
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Shopping with the Smart Cart: DigInfo
Fujitsu have upgraded their Smart Cart system using the latest in wireless technology. Using the IC chip within a mobile phone as a customer loyalty card, the system can display a range of personalized information. It can also display the carts location in the store and using RFID technology keep a record of the items [...]
Posted in Hardware, Payment, RFID, Technology | No Comments »
Adding the Analytic Dimension to RFID
Earlier this decade, Wal-Mart first required its top 100 suppliers to put radio frequency identification tags on shipping crates and pallets, then extended the mandate to include all suppliers. Thanks to the Wal-Mart mandate, the first wave of serious enterprise RFID deployments are on the books, and the result is a C, maybe a C-, [...]
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